About The Rich Auntie Club

WELCOME TO THE RICH AUNTIE CLUB

The Rich Auntie Club is a community for grown women who are still becoming.

We’re building full lives, trying new things, changing our minds, celebrating our wins, navigating the hard parts and showing up for one another along the way. This is a place for friendship, conversation, experiences, style, money, wellness, travel, joy and whatever else makes life richer.

We believe community is a superpower — and that adulthood should come with a village.

It Takes a Village. We Are the Village.


MORE THAN A MEMBERSHIP

RAC is designed to create the kind of connection that gets harder to find as we get older: new friendships, useful conversations, shared experiences and women you can actually call on.

Inside the club, members come together for monthly meetings, expert conversations, book club, community discussions, special programming, member experiences and opportunities to support — and be supported by — other women in the village.

We’re not interested in performing a perfect life. We’re interested in living a good one.


Lianca Lyons, founder of The Rich Auntie Club

MEET YOUR FAVE RICH AUNTIE

Hi, I’m Lianca Lyons — Your Fave Rich Auntie and the founder of The Rich Auntie Club.

I created RAC because I wanted more spaces that reflected the lives women like me are actually living: grown, layered, ambitious, hilarious, stylish, evolving and nowhere near finished.

For me, being a Rich Auntie has never simply been about money. Rich is having a life that belongs to you. It’s having options. It’s experiences. It’s style. It’s wisdom. It’s being able to pour into people you love without disappearing inside their lives. And it’s having a village that pours back into you.

As a creator, storyteller, style commentator and community founder, I share what it looks like to keep becoming — loudly, beautifully and on your own terms.

The Rich Auntie Club grew from that same idea: we deserve community for the lives we’re living now.


COME SIT WITH US

You don’t have to be a member to be part of the wider Rich Auntie world.

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READ

Stories, updates + the weekly newsletter.

READ THE SUBSTACK →

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FOLLOW

Style, storytelling + everyday Rich Auntie life.

FOLLOW ON INSTAGRAM →

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SHOP

Official Rich Auntie Club merchandise.

SHOP RAC →

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JOIN

Member programming, experiences + the village.

JOIN THE CLUB →

COMMUNITY IS OUR SUPERPOWER.